Havas Media Group Spain, Media Development Team Leader, Valencia
Hybrid
Agencia :
Havas Media Group Spain
Resumen de la Descripción del puesto de trabajo :
The Media Development Team Leader is responsible for defining and designing media experiences. S/He implements the Mx Development process across a portfolio of clients.
Descripción de Puesto :
Mission & Responsibilities
Create and deliver optimal Mx, defined as Connection x Context x Content
Work with Audience Architect to develop the growth target persona all the way through the media experience – for inclusion in planning tools, into buying audiences and into addressable segmentation
Allocate budget across channels based on audience and objective in conjunction with econometrics and attribution specialists
Recommend optimum content and context based on client, brief and strategy
Deliver overall experience and articulation of how channels work together
Input measurement framework, including KPIs and methodology in conjunction with specialists and Mx measurement teams
Create and present Mx Story to clients
Create the Mx guidelines in liaise with relevant internal specialist teams
Ensure quality control on plan recommendation against Mx delivery
Provide insightful post campaign optimization
Contribute to the client satisfaction
Ensure optimal Mx delivery
Ensure audience planning and data integration from Mx brief to Mx measurement
Previous Experience & Industry Background
8+ years professional experience in strategic planning
Media, Brand
Qualifications & Languages:
Bachelor’s or Master’s degree in Business, Marketing or Advertising
Languages: English (Advanced)
Soft skills & Competencies
Understanding the business
Taking initiative
Focusing on performance
Building collaborative relationships
Media and media planning
Mx Champion (Connection, Context, Content)
Omnichannel
Strong negotiation skills
Elite Programmatic
Data processing and management
Marketing Strategy
Technical skills
Advertising technologies
Operational performance management tools (e.g. Pilot, Magnitude)
Audience planning tools (e.g. Polaris)
Office software
Habilidades :
Tipo de contrato :
Permanente
Aquí, en el grupo Havas, nos enorgullecemos de estar comprometidos con la igualdad de oportunidades para todas las personas y de tener cero tolerancia con la discriminación. Somos un grupo con igualdad de oportunidades y damos la bienvenida a los solicitantes independientemente de su edad, sexo, raza, origen étnico, discapacidad y otros factores que no tienen relación con la capacidad de un individuo para realizar su trabajo.
Debido al gran número de solicitudes recibidas, tan solo contactaremos con los candidatos/as que encajen con el perfil publicado.
